Technology + Life

Friends in Real Life

Is it possible to recognize someone you’ve never actually met? Sure, there’s a romantic notion that all people are connected to each other. Of course there are people who say souls can be connected—everyone’s looking for a familiar face in a crowd. I’m not talking about that. I’m asking: Is it possible to recognize a person whom you’re “friends” with online in real life?

I would say it is one of my primary inquiries, what weight can I put on online relationships. Are they real relationships, real friendships; can you break that digital barrier that blocks one-on-one interaction? Is it possible?

Really?

"A March 2010 Retrevo Gadgetology Report found that 49% of under-25's said they would answer a text message while eating; 24% while they were going to the bathroom; 22% during a meeting; 10% during sex" (Mintel, 2010). REALLY!? So disturbing. Put the phone down. PUT IT DOWN.

Adapting Marketing to a Nomadic Generation

This is a paper I recently wrote for a marketing class I took; thought it was fitting for the blog. 

Comm Theory meets Marketing. Enjoy nerds!

Adapting Marketing to a Nomadic Generation

Mobile technology has changed the way humans interact; cellular devices have literally become the extension of man’s hand. Instantaneous information and constant media attainability has created an everything anywhere generation. Marketers have long struggled with exactly how to attain and maintain a nomadic generation’s attention. New technologies are adapting older forms of medium, i.e. print to web and notebook to webpage. Technology has created a constant stream of multimedia advertisements to keep young customers engaged through nomadic intractability, mobile sales promotions, and personalized encyclopedic data.